Healthcare Experiences
Healthcare Experiences
Operational reorganization and strategic repositioning for Grupo Gallo: industrial portfolio optimization, revenue diversification into high-margin categories, and brand rejuvenation targeting Gen Z through the "Foodcore" trend
Research Objective
The research aimed to understand users’ behaviours, needs, expectations, and pain points when interacting with blood glucose monitoring devices.
Addressing User Needs and Pain Points
The research was consolidated into structured reports that translated user behaviours, needs, pain points, and key findings into actionable insights. The reports provided a clear overview of the research outcomes and highlighted opportunities to improve the overall user experience.
The deliverables combined qualitative analysis, behavioural patterns, and key research findings to support informed decision-making and guide future product and experience development.
Due to the NDA, specific research data, participant information, and detailed findings cannot be disclosed. The case study focuses on the research methodology, analysis process, and the type of insights delivered.
The main challenge
Was understanding how patients adapt to and interact with different blood glucose monitoring devices, particularly when switching between devices as part of their diabetes management.
The research focused on uncovering the behaviours, needs, frustrations, and expectations associated with these transitions, identifying where changes between devices could create friction, uncertainty, or disruption in users’ routines.
The goal was to translate these insights into clear research findings and actionable recommendations that could inform future healthcare experiences.
Overview
A UX research project exploring the challenges people with diabetes face when switching between blood glucose monitoring devices. The research focused on understanding user behaviours, needs, frustrations, and expectations during these transitions, translating findings into structured insights and recommendations to inform future healthcare experiences.
Healthcare Experiences
Healthcare Experiences
Operational reorganization and strategic repositioning for Grupo Gallo: industrial portfolio optimization, revenue diversification into high-margin categories, and brand rejuvenation targeting Gen Z through the "Foodcore" trend
Research Objective
The research aimed to understand users’ behaviours, needs, expectations, and pain points when interacting with blood glucose monitoring devices.
Addressing User Needs and Pain Points
The research was consolidated into structured reports that translated user behaviours, needs, pain points, and key findings into actionable insights. The reports provided a clear overview of the research outcomes and highlighted opportunities to improve the overall user experience.
The deliverables combined qualitative analysis, behavioural patterns, and key research findings to support informed decision-making and guide future product and experience development.
Due to the NDA, specific research data, participant information, and detailed findings cannot be disclosed. The case study focuses on the research methodology, analysis process, and the type of insights delivered.
The main challenge
Was understanding how patients adapt to and interact with different blood glucose monitoring devices, particularly when switching between devices as part of their diabetes management.
The research focused on uncovering the behaviours, needs, frustrations, and expectations associated with these transitions, identifying where changes between devices could create friction, uncertainty, or disruption in users’ routines.
The goal was to translate these insights into clear research findings and actionable recommendations that could inform future healthcare experiences.
Overview
A UX research project exploring the challenges people with diabetes face when switching between blood glucose monitoring devices. The research focused on understanding user behaviours, needs, frustrations, and expectations during these transitions, translating findings into structured insights and recommendations to inform future healthcare experiences.
Healthcare Experiences
Healthcare Experiences
Operational reorganization and strategic repositioning for Grupo Gallo: industrial portfolio optimization, revenue diversification into high-margin categories, and brand rejuvenation targeting Gen Z through the "Foodcore" trend
Research Objective
The research aimed to understand users’ behaviours, needs, expectations, and pain points when interacting with blood glucose monitoring devices.
Addressing User Needs and Pain Points
The research was consolidated into structured reports that translated user behaviours, needs, pain points, and key findings into actionable insights. The reports provided a clear overview of the research outcomes and highlighted opportunities to improve the overall user experience.
The deliverables combined qualitative analysis, behavioural patterns, and key research findings to support informed decision-making and guide future product and experience development.
Due to the NDA, specific research data, participant information, and detailed findings cannot be disclosed. The case study focuses on the research methodology, analysis process, and the type of insights delivered.
The main challenge
Was understanding how patients adapt to and interact with different blood glucose monitoring devices, particularly when switching between devices as part of their diabetes management.
The research focused on uncovering the behaviours, needs, frustrations, and expectations associated with these transitions, identifying where changes between devices could create friction, uncertainty, or disruption in users’ routines.
The goal was to translate these insights into clear research findings and actionable recommendations that could inform future healthcare experiences.
Overview
A UX research project exploring the challenges people with diabetes face when switching between blood glucose monitoring devices. The research focused on understanding user behaviours, needs, frustrations, and expectations during these transitions, translating findings into structured insights and recommendations to inform future healthcare experiences.