Product Designer · Experimental Design · Research & Strategy

RIGOROUS BY THEORY.

EXPERIMENTAL BY NATURE.

RIGOROUS BY THEORY.

EXPERIMENTAL BY NATURE.

I believe there are two ways of designing living in me. One is rigorous grounded in theory, research, systems and intention. The other is experimental, driven by curiosity, intuition and the urge to explore what could be different. They may seem opposite, but they coexist under the same neural system.

I believe there are two ways of designing living in me. One is rigorous grounded in theory, research, systems and intention. The other is experimental, driven by curiosity, intuition and the urge to explore what could be different. They may seem opposite, but they coexist under the same neural system.

About me

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See my work

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DIGITAL CREATION

VISUAL DESIGN

PSYCHOLOGY

UX RESEARCH

DESIGN THINKING

INNOVATION

CRITICAL THINKING

PRODUCT DESIGN

AI

SYSTEM DESIGN

GRAPHIC DESIGN

EXPERIMENTATION

CREATIVE TECHNOLOGY

DIGITAL CREATION

VISUAL DESIGN

PSYCHOLOGY

UX RESEARCH

DESIGN THINKING

INNOVATION

CRITICAL THINKING

PRODUCT DESIGN

AI

SYSTEM DESIGN

GRAPHIC DESIGN

EXPERIMENTATION

CREATIVE TECHNOLOGY

SELECTED WORK

SELECTED WORK

These selected projects reflect my passion for blending strategy with creativity — solving real problems through thoughtful design and impactful storytelling.

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ABOUT ME

ABOUT ME

Based in Barcelona, I’m a digital designer and innovation professional working at the intersection of UX research, strategy, technology and critical thinking.

Based in Barcelona, I’m a digital designer and innovation professional working at the intersection of UX research, strategy, technology and critical thinking.

Drawing from anthropology, sociology and psychology, I explore how people behave and what they truly need.

More about me

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WHAT MY CLIENTS SAY

WHAT MY CLIENTS SAY

A few words from the people I’ve worked with. Much of my work is confidential or created for companies on a temporary basis, so I can’t always show it. What I can share is how the collaboration felt, the trust we built and the impact the work had.

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She combines strong professionalism, curiosity and empathy with a proactive mindset and genuine drive to improve.

Natalia Salgado Rea

Marketing Director

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Laura and the team created an MVP including complex UX strategy, strong validation of assumptions and a high-quality prototype ready to hand off. Everything was done in a very short time.

Vidadi Bakirov

Founder, Nidó · Product @ Restb.ai

DESIGN INSIGHTS & IDEAS

Where research meets creativity, and ideas take unexpected forms. From scientific articles and design theory to tarot, illustration, and visual experiments, this is a space for curiosity, exploration, and thinking beyond boundaries.

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